Interdisciplinary Creative Partnership is an innovative communication approach that aims to diversify and strengthen the meeting points of brands with their customers, influencing their purchasing behavior and establishing permanent and long-lasting bonds with their minds and souls.
Because we feel with every fiber of our being that both people and life are not one-way. As consumers, we all act with different roles, different personalities, and different perspectives at home, at work, at the café, and in shopping, online or offline. Our individual or corporate character is now multifaceted and this makes multifaceted approaches inevitable.
Everywhere… It’s not just individuals or organizations; it’s also relationships. There is a multifaceted interaction between brand and customer, between us and you, between you and your employees, between society and the individual, between marketing and culture. We see a sophisticated web in all relationships, and we look for creative ways to use it optimally.
Behaviors, institutions, culture, brand, customer, experience… All these concepts, which are integral parts of marketing communication, are covered by different disciplines. Therefore, an “interdisciplinary” approach is a necessity rather than a preference today. The right “strategic marketing communication” requires a command of more variables and the right approach with the right methods on the way to the target.
This is where Interdisciplinary Creative Partnership comes into play. We bring together and analyze the most up-to-date scientific and intuitive data from different fields for our brands and transform communication into interaction through creative processes.
